Media and Communications
A local news portal with fast publishing and a growing audience.
- Client
- De Olho no Janga
- Sector
- Media and Communications
- Outcome
- Communications portal
Challenge
The starting point was a business constraint, not a design request: fragmented surfaces, manual work and decisions made without evidence.
Approach
Strategy, brand, design and engineering worked as one team, diagnosis, a sharp bet, prototypes in front of real users, then production with AI leverage in every layer.
More work
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